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Soft Rock 98.9

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Soft Rock 98.9 is a Soft Adult Contemporary radio station serving Fresno. Owned and operated by iHeartMedia.

Call sign: KSOF
Frequency: 98.9 FM
City of license: Dinuba, CA
Format: Soft Adult Contemporary
Owner: iHeartMedia
Area Served: Fresno
Sister stations: B95, La Preciosa 92.9, 102.7 The Wolf, PowerTalk 96.7, Fox Sports 1340 Fresno, KRDU 1130, 103.7 The Beat Fresno